When we attend a talk, we generally go to see the speaker not to hear what they have to say.

We know that they have to say. That’s why we go to see them.

How many speeches have you heard? How many of them can you remember?

Words, words, words.

In a song, we remember firstly the melody and then we learn the words.

Instead of giving people the benefit of your wit and wisdom (words), try painting them a picture.

The more strikingly visual your presentation is, the more people will remember it.

And more importantly, they will remember you.

Photo: Above photograph used under CC license

Original article appeared in It’s Not How Good You Are, It’s How Good You Want To Be by Paul Arden.